---Jumia Pricing formula ---
Commission
Commission
Pricing formula( drop-shipping account)
Pricing formula( drop-shipping account)
Shipping&Cost of Customs Clearance&VAT
Shipping&Cost of Customs Clearance&VAT
Volumetric Weight Formula
Volumetric Weight Formula
Fx Rate
Fx Rate
Sales Price Limit
Sales Price Limit
Return Rate
Return Rate
VAT for Marketing
VAT for Marketing
New shipping metric
New shipping metric
Commission | |||||||||
Country | NG | KE | EG | IC | MA | GH | UG | SN | ZA |
| Electronic (Drop shipping&FBJ Account) | 5% | ||||||||
| Non-electronic (Drop shipping account) | 10% | ||||||||
Fashion category (FBJ Account) From 2020.6.1 | 15% | ||||||||
NG：Electronic：5%，Non-electronic ：10%（drop shipping），
The minimum commission is $1, if your commission is less than $1,
Jumia will charge for $1.（Except sale price below 2USD）
Electronic：5% (Based on online price,including)
Phones & Tablets categories/Computing categories/Computing categories/
Tvs & Electronics
Non-electronic：10% (drop-shipping account)
15%(FBJ account)
(Based on online price, Including but not limited to the following categories)：
FASHION/Home&Office/Watches&Sunglasses/Baby,Kids&Toys/Groceries /
Health & Beauty/Weddings/Automobile/Sports & Fitness /
Books, Movies and Music/Temptations /Travel Bags & Luggage
Nigeria (NG) | FOB Price*(1+2%)/(1-5%or 10%)*FX rate (Effective date：15th.Jul) |
Egypt (EG) | FOB Price*(1+10%)/(1-5%or 10%)*FX rate (Effective date：9th.Sep) |
Ghana (GH) | FOB Price*(1+2%)/(1-5%or 10%)*FX rate (Effective date：17th.Sep) |
Kenya (KE) | FOB Price*(1+2%)/(1-5%or 10%)*FX rate(Effective date：24th.Sep) |
Uganda (UG) | FOB Price*(1+2%)/(1-5% or 10%)*FX rate (Effective date：17th.Apr) |
Senegal (SN) | {FOB Price+（1x18%）}*(1+2%)/(1-5%or 10%)*FX rate (Effective date：20th.Aug) |
| Morocco （MA） | FOB Price*(1+2%)/(1-5%or 10%)*FX rate (Effective date：15th.Oct) |
NG/EG/KE/GH/UG/SN International freight fee paid by customer on category level. chargeable weight: ≤1.5kg (highest of volumetric weight or gross weigh) | |
FOB Price: Including the operating cost,profits,and other cost Weight: Highest of volumetric weight or gross weigh | |
Ivory Coast (IC) | （FOB Price+Weight*24)*(1+2%)/(1-5%or 10%)*FX rate (Drop shipping was suspended) |
South Africa (ZA） | （FOB Price+Weigh*14)*(1+2%)/(1-5% or 10%)*FX rate (Drop shipping was suspended) |
Shipping&Cost of Customs Clearance&VAT | ||||||||||
Country | MA | IC | ZA | NG | UG | EG | GH | KE | MA | SN |
| Shipping & cost of Customs Clearance (Unit:USD/KG) | 19.2 | 14.2 | 14 | Paid by buyers | ||||||
VAT | 0% | 18% | 0% | 0% | Effective date 1015 | 18% | ||||
Volumetric Weight |
Country | ZA | KE | MA | IC | GH | EG | NG | UG | SN |
Volumetric weight (Unit:CM) | L*W*H/6000 | Paid by buyer (2020. 9.17) | Paid by buyer | ||||||
Exchange Rate（USD/Local Currency） | ||||||||||
NG | KE | EG | IC | MA | GH | UG | SN | ZA | ||
| NOV | 450NGN | 110KES | 16.8EGP | 570XOF | 9.5MAD | 6.0GHS | 3900UGX | 570XOF | 17.8ZAR | |
Oct | 450NGN | 110KES | 16.8EGP | 570XOF | 9.5MAD | 6.0GHS | 3900UGX | 570XOF | 17.8ZAR | |
Sep | 415NGN | 110KES | 16.8 EGP | 617XOF | 10.1MAD | 6.0GHS | 3900UGX | 617XOF | 20.3ZAR | |
Aug | 415NGN |
| 16.8 EGP | 617XOF | 10.1MAD | 6.0GHS | 3900UGX | 617XOF | 20.3ZAR | |
Jul | 415NGN | 110KES | 16.8 EGP | 617XOF | 10.1MAD | 6.0GHS | 3900UGX | 617XOF | 20.3ZAR | |
Jun | 415NGN | 110KES | 16.8 EGP | 617XOF | 10.1MAD | 6.0GHS | 3900UGX | 617XOF | 20.3ZAR | |
May | 415NGN | 110KES | 16.8 EGP | 617XOF | 10.1MAD | 6.0GHS | 3900UGX | 617XOF | 20.3ZAR | |
Apr | 400NGN | 107.2KES | 16.8 EGP | 620XOF | 9.9MAD | 5.9GHS | 4030UGX | 620XOF | 18.8ZAR | |
Before Apr | 370NGN | 105KES | 17.7EGP | 580XOF | 9.6MAD | 5.5GHS | 3800UGX | 590XOF | 15ZAR | |
Price Limit | |||||||||
Country | NG | KE | EG | GH | UG | SN | ZA | IC | MA |
| Sale Price Limit(USD) | No Limit | $80 | $120 | ||||||
Return Rate（recommendation） | |
Country：NG/KE/IC/MA/GH/UG/SN/ZA | 2% |
Country：EG | 10% |
From July 1st we will charge VAT to JG Sellers for the following Revenue Streams
(in different rate-charged by local government):
- Sponsored Products (Mabaya)
- All Other Marketing Contributions (if paid locally/deducted by SC)
- Jumia Mall Subscriptions (if paid locally/deducted by SC)
- Content VAS Translation & Optimization (Charged in SC)
- Seller Funded Vouchers/Cart Price Rules (Product or Store Level)
- Free Shipping Campaigns (Product or Store Level)
VAT rates for each of the countries
Country | Code | VAT |
Nigeria | NG | 7.50% |
Egypt | EG | 14% |
Kenya | KE | 16% |
Ivory Coast | IC | 18% |
Morocco | MA | 20% |
Uganda | UG | 18% |
Senegal | SN | 18% |
Ghana | GH | 17.50% |
New shipping matrix means all the international shipping fee will paid by buyer
Here is the time roll-out road map of the new shipping matrix
| Country | Uganda | Nigeria
| Senegal | Egypt | Ghana | Kenya | Morocco | South Africa | Cote d'Ivoire |
Date | 4.28 | 7.15 | 8.20 | 9.9 | 9.17 | 9.24 | 10.15 |